Being independent also meant that he could make and release music whenever he liked without a label having control over his music and brand. This meant that almost everywhere across the world people could stream Chance the Rapper without having to pay the production and distribution costs of physical copies. The alternate route that Chance took was to post his music online for free and gain no royalties. Although the label would promote his music and get more people to learn his name, it would subsequently be taking a big chunk of the money made off of his music. Signing to a label would mean he’d have a steady distribution of his music to places all over the world and have physical copies made. With this many people listening, most artists would immediately be asking “Where’s my money?” But after being offered multiple intriguing record deals, he decided to leave his music online for free, which meant no royalties.Įarly on in his career, Chance had some big decisions to make regarding the distribution of his music. In April of 2013, Chance released his mixtape “Acid Rap” which today has hundreds of millions of plays and turned Chance into a hip-hop superstar. In 2012, Chance the Rapper dropped his debut mixtape “10 Day” on SoundCloud and all the tracks but one racked up over 1 million plays.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |